Image rights & IP protection for talent

Your name is your career. Own it.

IProtector works with footballers, athletes, clubs and the agencies that represent them. We track how names, faces and footage are being used, act on deepfakes and unauthorised deals, and license your image rights so they earn.

  • Football
  • Clubs
  • Agents
  • Athletics
  • Music · Film

Why now

Fakes now scale faster than takedowns.

10,000+
deepfake scam ads impersonating footballers in the 12 months to July 2026
8+ a day
fake AI ads targeting a single global star during the 2026 World Cup
+1,700%
rise in one star's daily scam-ad rate once the World Cup kicked off

Source: Revelum research on World Cup 2026 deepfake scam ads.

Carrot & Stick

Two sides of protecting what is yours.

Our carrot

New and ongoing income streams for stars, agents and clubs through licensing and properly managed rights.

Our stick

Enforcement action, through our legal partners, against those who use IP and image rights that don't belong to them.

Our approach

Three steps, taken seriously.

Protection is not a single filing. It is a position you hold over time, and it works best when the commercial side and the legal side are managed together.

  1. 01

    We map what is yours

    A clear audit of the names, marks, likeness, creative works and existing deals that make up your identity.

  2. 02

    We protect it

    Filings where they are missing, active monitoring of how the assets are used, and enforcement with our partner law firms where they are used without permission.

  3. 03

    We help you earn from it

    Licensing structured on agreed terms, including AI likeness and Holobox arrangements, so the commercial use of your image is authorised rather than assumed.

Sectors

Sports · Music · Film · Media

Holobox

Your likeness, in the room, on your terms.

IProtector holds a licence to Verofax's AI-powered Holobox software and acts as its agent. That means a likeness can appear on stage or on screen under an agreement that sets out exactly where and how it is used.

Learn about Holobox

Next step

Start with a conversation.

Tell us who you represent and what is already in use. We will tell you plainly what is protected, what is not, and what is worth doing next.